- Based on the Guitar Hero game.
- The player shoots the ball at the corresponding 3 positions on the wall
Brand : 
Agency :
Technology : Sensor – Projector
Project Summary
- Project summary
- A 'Football Hero' interactive wall for Tiger Beer, inspired by the Guitar Hero game mechanic, with players kicking a ball at 3 target positions on the wall.
- Client / brand
- Tiger Beer
- Agency partner
- Zoe
- Market & venue
- *Likely Vietnam or Southeast Asia, consistent with MTech's primary operating markets.*
- Activation period
- *Not dated on the public page.*
- Audience
- Attendees of Tiger Beer events
- Challenge
- *This activation was built to deliver experiential brand storytelling at the point of engagement, encourage product discovery, and convert foot traffic into memorable brand moments.*
- Proposed solution
- Players kick a real ball at 1 of 3 target positions shown on the wall in time with the rhythm, similar to Guitar Hero's falling-note mechanic.
- Player journey
- Stand facing the wall → kick the ball at the correct target position on cue → scored by accuracy.
- Technology stack
- Sensor – Projector (explicitly stated on the project page).
- Hardware scope
- Sensor – Projector (explicitly stated on the project page).
- Software scope
- *Typically built on real-time projection-mapping or touch-input processing with content trigger logic.*
- Fabrication & deployment scope
- *Typically involves a custom wall or floor surface build, projector and sensor mounting and calibration, and on-site technical setup.*
- Operational model
- mechanic inspired by Guitar Hero; 3 target positions on the wall; technology: Sensor – Projector.
- Results / project scale
- *No measured results are publicly disclosed. For an activation of this type, the metrics typically tracked are interaction or touch count, average dwell time, content completion rate, and social shares; actual figures would need to come from MTech's internal project data.*
- Photo/video gallery
- https://youtu.be/5nyAMEqBAkE
- Client quote / third-party verification
- No public client quote or third-party verification available for this project.
- Related solutions
- interactive wall floor
