Comfort Antibacterial Gentle with a special fabric care formula is the next step in clothing care to help the fabric stay soft, breathable, reduce sweat for children to play comfortably.
We are pleased to contribute to the launch of Comfort’s new line of fabric softeners Gentle Antibacterial containing Tea Tree and Orange Peel essences. At the series of events, taking place in many provinces and cities across the country, we contribute interactive wall technology solutions for mothers and child.
The children will be coloring the “baby knights” and those pictures will be scanned by the machine and the software will input those into the game. Children will interact with the knight character that they have colored, killing bacteria that appear in the room on the wall.
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Client: 
Project Summary
- Project summary
- An interactive wall for the launch of Comfort's Gentle Antibacterial fabric softener line (with Tea Tree and orange-peel essence), touring multiple provinces/cities and targeting mothers and children.
- Client / brand
- Comfort (Gentle Antibacterial line)
- Agency partner
- DKSH
- Market & venue
- Multi-province/city event series across Vietnam
- Activation period
- *Not dated on the public page.*
- Audience
- Mothers and children
- Challenge
- *This activation was built to deliver experiential brand storytelling at the point of engagement, encourage product discovery, and convert foot traffic into memorable brand moments.*
- Proposed solution
- Children colour a 'baby knight' template on paper → the drawing is scanned by a dedicated scanner and fed into the game software → children interact with their own coloured knight character to defeat bacteria appearing on the wall.
- Player journey
- Colour the character on paper → scan with the dedicated scanner → the character appears on the interactive wall → the child interacts to 'fight bacteria' alongside their own character.
- Technology stack
- Dedicated scanner (paper-drawing input); recognition/rendering software projecting the character onto the interactive wall.
- Hardware scope
- Dedicated scanner (paper-drawing input); recognition/rendering software projecting the character onto the interactive wall.
- Software scope
- *Typically built on real-time projection-mapping or touch-input processing with content trigger logic.*
- Fabrication & deployment scope
- *Typically involves a custom wall or floor surface build, projector and sensor mounting and calibration, and on-site technical setup.*
- Operational model
- product: Comfort Gentle Antibacterial (Tea Tree & orange peel); mechanic: colour on paper → scan → appear on interactive wall.
- Results / project scale
- *No measured results are publicly disclosed. For an activation of this type, the metrics typically tracked are interaction or touch count, average dwell time, content completion rate, and social shares; actual figures would need to come from MTech's internal project data.*
- Photo/video gallery
- Project photos are available on the page. No standalone public video found.
- Client quote / third-party verification
- No public client quote or third-party verification available for this project.
- Related solutions
- interactive wall floor
