The campaign “Youth Charger – A fresh charger for the skin” of the high-end cosmetics brand LANCOME originates from the analogy between charging your phone every day with “recharging” the skin. Both are equally necessary and urgent in the life of all girls. Because of the meaning of the program, when the event Youth Charger – Charging station for skin energy, attracted a lot of attention of women to attend.
Young people attending the event can experience the “Sampling Machine” which helps to measure and test the skin. Right after that, you will receive a product sample kit to help highlight the youthful spirit & deeply moisturize.
First step the customer will be scanned the face to check the brightness of the skin. Next, PG will use an integrated device according to the sampling machine to check the moisture and oil level on the customer’s skin.
Each customer can immediately consult on the screen separate analysis results for each person and skin advice information after the test steps.
MTech Digital is very proud to be able to cooperate with LANCOME and bring a comprehensive solution of technology as well as production the sampling machine.
Brand: 
Project Summary
- Project summary
- A sampling machine for Lancôme's 'Youth Charger — A fresh charger for the skin' campaign, measuring and advising on attendees' skin condition.
- Client / brand
- Lancôme
- Agency partner
- Not publicly disclosed on this page.
- Market & venue
- *Likely Vietnam or Southeast Asia, consistent with MTech's primary operating markets.*
- Activation period
- *Not dated on the public page.*
- Audience
- Young attendees of the Lancôme event
- Challenge
- *This activation was built to drive product sampling and trial, create a personalized consumer touchpoint, and capture data at the point of experience.*
- Proposed solution
- Customers get a face scan to check skin brightness; a PG then uses a device integrated into the sampling machine to measure moisture and oil levels; personalised analysis and skincare advice display on screen; customers receive a product sample kit afterward.
- Player journey
- Face-scan for skin brightness → PG measures moisture/oil level via the integrated device → view personalised on-screen analysis and advice → receive a product sample kit.
- Technology stack
- Facial skin-scanning device (brightness), integrated moisture/oil sensor on the sampling machine, on-screen personalised results display.
- Hardware scope
- Facial skin-scanning device (brightness), integrated moisture/oil sensor on the sampling machine, on-screen personalised results display.
- Software scope
- *Typically built on on-device analysis software, dispensing control logic, and a personalized results display.*
- Fabrication & deployment scope
- *Typically involves custom machine housing fabrication, sensor and dispenser integration, and on-site installation.*
- Operational model
- campaign: 'Youth Charger — A fresh charger for the skin'; measures 3 skin metrics: brightness, moisture, oil.
- Results / project scale
- *No measured results are publicly disclosed. For an activation of this type, the metrics typically tracked are number of samples dispensed, participant count, and average interaction time; actual figures would need to come from MTech's internal project data.*
- Photo/video gallery
- Project photos are available on the page. No standalone public video found.
- Client quote / third-party verification
- No public client quote or third-party verification available for this project.
- Related solutions
- custom vending machines
